How it all started..
Our story begins in 2013, when founder Sophie Weijenberg (20 at that time) was looking for a nice colorful cord for her sunglasses. When there was nothing cool to be found in the shops she decided to make her own and so the first Sunnycord was born. Because there came in so many requests from relatives who also wanted a cool sunglass chain, there was no way out and the Coco Bonito brand was founded.
While she just started her study Psychology she managed to combine her study with her new newly founded fashion brand. After graduating in 2017 she asked her sister Eva to join the company and she finally could focus full time on the brand. While Sophie (28) is the creative head behind the brand, Eva (26) takes care of the operational & commercial side of the business.
Sophie is always looking for outstanding accessories and clothing for herself, which she could not find in the temporary fashion market. That’s why she came up with the idea of the trendy glasses chains, but also with the iconic fannypack collection that was launched in 2014. Her biggest passion is traveling around the world and going off the beaten track. While broadening her horizon, she always gets inspired by local handicrafts and remote tribes. She found out there are so much more artisanal crafts to discover all over the world. This also resulted in the many co-creations we have with local female artisans in India, Kenya, Peru, Thailand and so on.
As a fashion brand we feel deeply responsible for the impact we have on our planet and human welfare. We try to focus more and more on a socially responsible production of our Sunnycords with a low CO2 footprint. That's why we have been working with traditional people and tribes in different countries. With these co-creations we pay the local artisans a fair income so they can meet their basic needs. For the productions they use ancient and vintage materials and so we avoid unnecessary pollution and waste. We also find it very important to bring their centuries-old traditions, beautiful crafts and their sustainable way of life to the attention in the Western world.
In 2022 we are extending our offer to responsible made garment pieces. These handcrafted clothing will be locally made in Amsterdam with sustainable materials and will only be made-to-order.
Besides challenging ourselves to become more and more sustainable in the future, we also feel responsible for the influence we have on our customers. That’s why we want to inspire and educate our customers on how to make more consciously based decisions when buying fashion. Soon more!